Art Installation

Project Brief

As part of a promotional campaign, renowned sports brand Reebok required an exhibition style installation to showcase their many successful relationships with professional sports-stars. 

Our Solution

This unique project involved the installation of abstract sculptures created from the personal memorabilia of various athletes. Each sculpture was installed with carefully positioned lighting to create a shadow projection that perfectly revealed a recognisable silhouette of the sportsperson. The exhibition generated curiosity and excitement, successfully raising awareness for Reebok’s close connections with high-profile sporting talent.


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