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Trinity Shopping Centre

Trinity Shopping

Centre Launch

Leeds

For CSM

Project Brief

In celebration of the opening of Leeds Trinity Shopping Centre, the centre required an exciting visual display to attract public and media attention.

Our Solution

In the centre of the just-opened shopping centre, Richard was involved in managing the construction of a giant sealed box. As anticipation for the big reveal increased, more than 130,000 excited shoppers gathered, filling the shopping centre on all three floors. Accompanied by acrobatic performers, the reveal began. As the lid was lifted off the box, Collette Morrow, former principal artist of Cirque Du Soleil was revealed. This stunning centre-piece performer was then suspended up towards the ceiling, revealing her 15-metre-long specially commissioned Henry Holland dress.

The gigantic sculptural display generated a showpiece for the event, gaining mass media attention and celebrating the well-anticipated launch of Trinity Shopping centre.

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