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AVIVA

Social Media Campaign

Large-Scale Building Wraps and Live Projections

London, Warsaw, Paris, Mumbai

For CSM

Project Brief

As part of AVIVA’s You Are The Big Picture campaign, the multinational insurance company commissioned the creation of multiple large-scale building wraps and live large-scale projections. The content featured real stories of customers and employees, promoting the company's core values.

Our Solution

Those wishing to be a part of Aviva’s first global campaign could enter through Aviva’s social media platforms. The team then directed the creation of large-scale building wraps and live projections, featuring real customers and employees of AVIVA. Each was presented on landmark buildings around the world, including London, Warsaw, Paris and Mumbai.

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